Cut The Silence
2022
This activity was part of the Macedon Ranges Place-Based Suicide Prevention Trials
Macedon Ranges
Overview
North Western Melbourne Primary Health Network (NWMPHN) engaged the Healthier Masculinities Working Group, led by Sunbury and Cobaw Community Health, to lead the Cut The Silence campaign which aimed to promote barbershops in the Macedon Ranges as safe places for men to talk openly about their lives.
This activity was part of the Macedon Ranges Place-Based Suicide Prevention Trials.
Outcomes
The campaign included:
- 5 videos of high-profile Macedon Ranges men, including Stephen Curry, Tom Gleeson, Matt Dick, Pat Devlin and Jeremy Forbes in conversation with Shane Jacobson promoting open conversations about men’s mental health.
- Training 5 local barbers in SafeTALK, to provide them with the tools to support conversations about mental health, and in particular to provide them with the awareness of how to identify and respond to someone who is presenting suicidal risk factors. The trained barbers were publicised as such, to encourage people to visit if they felt comfortable.
- QR codes were displayed in the barbershops, linking to website resources on how to help if someone has concerns about a friend
4 events during Men’s Health Week raised awareness about the campaign.