On 30 November 2021, FARE launched their Every Moment Matters – a national awareness campaign about alcohol, pregnancy, and breastfeeding.
Every Moment Matters aims to empower Australians by providing clear information about the risks of drinking alcohol during pregnancy and while breastfeeding. It will demonstrate support for alcohol-free pregnancies and improve public awareness of Fetal Alcohol Spectrum Disorder (FASD) – a disability caused when a developing baby is exposed to alcohol before birth.
You can learn more at the campaign website www.everymomentmatters.org.au.
Below is a link to an online stakeholder kit that provides further information and resources about the program, including:
- Shareable social media assets and suggested copy for use and sharing.
- A template media release to support the campaign.
- Draft content for newsletters.
- Campaign assets including for television, radio, digital and out-of-home examples.
You can view and download the resources here.
If you would like to know more about the campaign, please feel free to contact the team on 02 6122 8600 or by emailing nationalcampaign@fare.org.au.
